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Is Power Bank Sharing Business Model Worth It? How to Get Started

Tina
Market Researcher
April 30, 2024

“I’m looking to start a Portable Charger rental company. I know most people already have chargers, but in places of hospitality and entertainment( Where I work full time) i have noticed that a lot of people ask us for chargers.

startup cost for first unit would be about $500, then we would just need to get it in to a popular place. we could charge about $10 a rental. What do you think?”

— from Reddit/Business_ideas

When considering starting a phone charging station business, one of the first questions to address is whether it’s profitable. Like snack vending machines, power bank rental stations provide users with a fast, simple, and self-service solution: tap, charge, and return. This business model minimizes operational costs by reducing the need for staff and lowering device maintenance expenses. Additionally, the business operates on a pay-per-use system, allowing for consistent revenue streams with minimal ongoing effort.

Power Bank rental is as easy as vending machine

For an entrepreneur, understanding the profitability of a mobile charging station business is critical. It’s not just about recognizing the demand for portable charging solutions—entrepreneurs must also optimize key factors like location, pricing strategies, and efficient management to maximize revenue potential. With the right approach, this business can be highly scalable and sustainable.

In the following sections, we will explore the key factors that contribute to the profitability of phone charger rental service, as well as the essential steps to successfully launch your own rental operation.

Part 1: The Profitable Power Bank Rental Business Market Trends

Indeed, there is a huge and profitable market for powerbank sharing. And we can know why from the following 2 aspects:

1. Power Bank Rental Global Market Value Overview

Since the rise of shared power banks in 2016, the industry in China has experienced rapid expansion. According to Mordor Intelligence, the global portable charging rental business market was valued at $7.1 billion in 2021 and is projected to reach $15.9 billion by 2030, reflecting a growth rate of 13.5% during 2021-2030. This indicates that the power bank sharing business is still in its early stages and offers a substantial potential for profitability.

2. Growth Drivers for Potential Profitability

1. Increasing Smartphone Users

The steady increase in global smartphone users is a major catalyst for the power bank rental industry. Statista estimates that by 2029, the global number of smartphone users will reach approximately 6.2 billion. This surge presents a massive opportunity for power bank rental businesses. For example, if just 0.1% of these projected 6.2 billion users rent a shared power bank, this would result in approximately 6.2 million potential customers.

6,200,000,000 * 0.1% = 6,200,000

Even with conservative assumptions, these millions of users could generate substantial demand. If each user rents a power bank just 5 times per year, the total number of rentals could easily surpass 30 million. This growing user base creates fertile ground for the continued expansion and profitability of power bank rental services.

6,200,000 * 5 = 31,000,000

2. Rising Mobile Screen Time Usage

As screen time continues to increase, so does the demand for charging. Currently, the average smartphone user spends about 3 hours and 15 minutes daily on their device, with social media usage accounting for 2 hours and 27 minutes of that time. This growing reliance on smartphones highlights a critical need for charging options, especially in public spaces where access to power may be limited.

insufficient cash

The rise in mobile internet and app usage presents a significant market opportunity for shared power banks. As users spend more time on their devices, the chances of running low on battery increase, making rental charging stations a convenient and in-demand solution. This trend underscores the profitability potential of the power bank rental industry, as consumers consistently seek fast and easy ways to keep their devices powered throughout the day.

reason why people need portable power bank

Part 2: How Profitable is the Power Bank Station Business? 4 Factors Explained

The portable charger sharing business presents a compelling opportunity for profitability due to its strong market demand and efficient operational model. Below are the key factors that contribute to creating a sustainable revenue stream, let’s dive deeper into each of these aspects to understand how they drive profitability for this business model. 

Factor 1: Rental Income

The primary source of income comes from the fees paid by users every time they rent a power bank. Even with low rental fees, high usage frequency can generate significant revenue.

see power bank rental at mall

Factor 2: High Usage Frequency

Power bank rentals have frequent demand in crowded places like restaurants, entertainment venues, transportation hubs, tourist attractions, and hospitals. By placing charging stations in these high-traffic areas, businesses can ensure they meet user needs, enhancing customer satisfaction and driving repeat rentals.

suitable shared power bank venues

Factor 3: Low Operating Costs

Since shared power banks rely on self-service, labor costs are relatively low, and effective management of equipment maintenance can reduce unnecessary expenses.

Factor 4: Brand Partnerships and Advertising

Businesses can also explore partnerships for advertising on rental units, particularly those with display screens. This can create a supplementary revenue stream while boosting brand visibility.

Overall, the combination of consistent demand, low operational costs, and added advertising revenue makes the power bank station business a highly attractive and profitable venture.

Part 3: How to Start a Power Bank Rental Business[2 Steps Only]

To achieve success and profitability in the power bank rental industry, finding a reliable supplier for hardware and software solutions is critical. HeyCharge, a leading supplier from China, offers all-in-one solutions for startups, whether you’re interested in becoming a franchisee, a white-label partner, or a distributor. With HeyCharge, you can launch your business in as little as a month and generate substantial profits.

Step 1: Choosing the Right Power Bank Rental Stations

Before starting your high-income power bank rental business, it’s important to research the different types of rental stations available, because these products are designed to suit various environments and you can choose the right type.

Product Design Options

desktop and standing power bank rental machines

These stations can be customized with or without card readers, screens, and fast charging capabilities. The power bank capacities also range from 5000mAh to 7200mAh, allowing businesses to tailor the products to different market needs.

Step 2: Start Smarter with Comprehensive Client Software Solutions

A successful power bank rental business isn’t just about the hardware—smart software solutions are key. With HeyCharge’s customizable back-end software, you can manage everything from payment processing to pricing strategies, security, and compliance. This end-to-end solution allows you to focus on growing your business while the HeyCharge team handles the operational complexities.

 customizable software for your power bank rental business

FAQs about Power Bank Sharing Business

Q1: What partnership options are available?

HeyCharge offers several partnership options: OEM, ODM, white-label partner, franchisee, and distributor, each with its advantages. If you are interested in this profitable business, just click the button “Inquire Now”, we will reply to you as soon as possible.

Q2: Will the application be localized for my country or region?

Yes, HeyCharge has a strong team that customizes applications for your specific country or region.

Conclusion

With the increasing reliance on smartphones and the corresponding rise in demand for charging solutions, it’s clear why the powerbank sharing business is profitable and attracting many entrepreneurs. In summary, by choosing the right partnerships to start your business, such as HeyCharge, which provides comprehensive rental machines and software solutions, you can achieve more with less effort.